![]() For example, Raju heads to the nearest store to buy a carton of eggs for himself. Thus, all end users of a particular product are its consumers. Now that you know about customers, you must be wondering “who is a consumer?” Consumers are those customers who buy goods and services for their own use. A consumer, in simple words, is someone who buys or utilizes goods or services. A consumer is a person who consumes a product or service without the permission of the buyer. The consumer cannot resell the product or service, but he or she can use it to support themselves. Someone who buys something for their personal use and subsequently consumes it is referred to as a consumer. Wandering Customers- These are the least valuable customers because they are unsure of what they want to buy. Need-Based Customers- These customers tend to limit their purchase to only those items or goods, which they require. Impulsive Customers- These customers are difficult to persuade because they don't buy a specific product but rather buy anything they think is excellent and fruitful at the time. In such a case, no reselling or profit generation takes place after goods purchase.ĭiscount Customers- These customers only purchase goods and items when there is a discount applied to the products. For example, manufacturers, wholesalers, retailers and other such entities are trade customers since they are not the end-user of the goods they purchase.įinal Customers- People who purchase products for their own use are known as final customers. ![]() Trade Customers- These customers buy products to add value to the items and resell them for a profit. Therefore, they tend to return multiple times for purchases Loyal Customer- These customers are satisfied with the services and quality of products from a brand or store. There are a few different categories of customers: Clients or buyers are other terms for them. When parents buy a product for their kids, for example, the parent is the customer and the kids are the consumers. Many times, a customer who purchases a product is also the consumer, although this is not always the case. ![]() Therefore, any person or business buying goods or services regularly from a seller is known as a customer.Ī customer is someone who buys goods and services from a vendor regularly and pays for them to meet their requirements. Thus, XYZ becomes a customer for that commodity.Ĭustomers can also be referred to as clients or buyers. buys a thousand cartons of eggs and pays Rs.50000 for them. Derived from the word ‘custom’, customers are defined as those individuals who buy products or services after paying the monetary price for the same. To understand and appreciate the distinction between customers and consumers, one should start by understanding the definition of each. A consumer decides whether or not a product or service is of high quality. He is the only one who can reveal the outcome. ![]() A customer, on the other hand, consumes or uses the product. Now the question arises, what is the difference between a customer and a consumer? Nonetheless, the consumer is indeed the primary goal in the commercial world. A customer, on the other hand, is someone who buys or purchases a thing. Simply said, a consumer is someone who consumes a product. In general usage, the terms consumer and customer are frequently interchanged. While in some cases customer and consumer may indicate the same section of people, it is still vital to understand the key differences between these two widely used terms. People often make the mistake of using the terms ‘customer’ and ‘consumer’, interchangeably.
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